![]() ![]() “With this additional capital we are going to make further investments in building the web’s best personal finance resource and enhancing our ability to connect consumers to financial advisors across the U.S.” “Our mission is to help people get better financial advice,” said Michael Carvin, Founder and CEO of SmartAsset. With this funding, SmartAsset plans to invest in improving the user and matching experiences for both consumers and financial advisors. To do so, the company will invest in new product offerings, technology infrastructure and data partnerships and continue to aggressively scale its employee headcount to fuel the company’s meteoric growth. “SmartAsset is quickly expanding its lead in one of the largest markets in the U.S. ![]() by providing an incredibly valuable resource for both consumers and financial advisors alike. ![]() The company helps millions of people make better financial decisions while simultaneously enabling advisors to grow their business,” said Mark Johnson, Partner at TTV Capital. SmartAsset was recently recognized as a Webby honoree in the ‘Websites and Mobile Sites: Financial Services / Banking’ category, ‘2021 Best Financial Planning Technology Company in New York’ by Wealth & Finance International, a Y Combinator ‘Top 100 Company,’ and one of ‘America’s Best Startup Employers in 2020’ by Forbes. ![]()
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